"La-da-da-da-dah It's the m*******' D-O-double-G (Snoop Dogg)" - and this time he's mobbin' with Eminem! The legendary rappers joined forces for a surprise new single for the first two in over two decades, From the D 2 the LBC. The single honors the rappers' respective hometowns: Detriot, Michigan, and Long Beach, California. Here's everything you need to know.
The last time the two hip-hop icons linked up on a track was all the way back in 2000 on Eminem's third studio album, The Marshall Mathers LP, on B**** Please II, so we would call this a big deal. Both Slim Shady and Snoop are known for reppin' their hometowns, hardcore, and it's again made clear on From the D 2 the LBC. The rappers frequently vocalize their love for the 213 and 313 in their music, so when the two powerhouses joined forces after a long-time rivalry, we knew we were in for something good. Eminem even started the track rapping, "This probably should have happened a while ago," and we agree.
Not only did the iconic artists link up to drop From the D 2 the LBC, but the two also dropped an accompanying music video to honor the bicoastal song. The video, directed by James Larese, switches from live footage of the two in the studio to the animated world of the NFT collection -Bored Ape Yacht Club. The video starts with Snoop smoking, which sends his co-collaborator into the animated NFT world. During the video, the pair transform back and forth into the NFT primates that send them on a journey of exploring their beloved hometowns.
The rapid-fire track comes just a few months after the rappers performed during the Super Bowl 56 halftime show when they shared the stage with Dr. Dre, Kendrick Lamar, Mary J. Blige, and 50 Cent. Em took to Twitter to announce the song with the accompanying album art of the two, writing, "Took too long to reconnect with @snoopdogg – you know we had to make a movie!" Snoop also announced the legendary collab via Instagram, writing, "video out now @eminem this right in the nick of time of. Ape fest 22. We on one." And yes, yes, they are.